Take-Two CEO: AI Can't Replace Game Creativity

In a recent chat, Take-Two CEO Strauss Zelnick voiced strong doubts about AI's role in game development, especially for the hotly awaited Grand Theft Auto 6. He insists that genuine creativity can't be left to algorithms and that memorable games stem from original ideas and passionate creators. His take stands as a bold reminder of the importance of human storytelling in a world increasingly leaning on AI.

Published on: 3/31/2025

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