Magic: The Gathering and Final Fantasy Break Sales Records

The new Magic: The Gathering—Final Fantasy set has become the fastest-selling expansion ever, raking in over $200 million in just one day. This huge demand has led to product shortages, with collector items fetching steep prices. While reactions to the Universes Beyond series vary, the blend of Magic's gameplay with Final Fantasy's storytelling seems to hit the mark. Hasbro's CEO noted that the crossover appeal was key to this record-breaking success, which outpaced the previous record set by The Lord of the Rings expansion. As the Marvel’s Spider-Man set approaches, fans are eager to see if it can live up...

Published on: 7/29/2025

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