Rockstar's Houser Talks AI and Creativity

Dan Houser, co-founder of Rockstar Games, shared his thoughts on AI during an appearance on Channel 4's Sunday Brunch. While promoting his new game inspired by his novel, he showed some doubt about AI's current effectiveness, saying it can help, but it’s not quite there yet. He pointed out the tricky balance between creativity and making money in gaming. Houser believes the future should focus on rich, narrative-driven games, but he cautioned against letting profit overshadow artistic vision. With the gaming world buzzing about AI, do you think it will enhance storytelling or hurt it?

Published on: 11/24/2025

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