Asha Sharma has taken the reins at Xbox during a tough financial period. She's already making moves to reconnect with gamers, like ending the divisive 'This is an Xbox' campaign and considering the return of exclusive titles. However, a recent report shows a 7% drop in gaming revenue and a whopping 33% decline in hardware sales.
Sharma is focused on improving player engagement and revenue while noting some positives, like record monthly active users and increased game streaming. The Xbox team plans to enhance third-party partnerships and explore new markets, all while gearing up for major titles like Forza Horizon 6. Can Sharma turn the tide for Xbox with these changes?