At the 30th AMD Awards in Tokyo, Masahiro Sakurai, creator of Super Smash Bros., received a Lifetime Achievement Award for his impact on Japan's digital content landscape. In his speech, he reflected on his career and the launch of his YouTube channel, where he shares valuable game design insights through 256 free videos. Despite spending around $630,000 of his own money on the project, Sakurai sees it as a way to inspire future game developers and highlights the positive influence of gaming on society.
Published on: 3/27/2025
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