New insights from Newzoo's Emmanuel Rosier reveal that Generation Alpha, born after 2010, is reshaping gaming preferences. They’re gravitating towards accessible games like Roblox rather than traditional console titles. The social connections and creativity found in Roblox keep them engaged, making it hard to pull them away from the platform. As Roblox evolves with more sophisticated games, it's clear that community matters more than graphics for this younger crowd.
Published on: 9/20/2025
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