Asha Sharma, the new head of Microsoft's gaming division, has kicked off a rebranding effort by asking fans whether to use 'Xbox' or 'XBOX.' The all-caps version won, leading to an official name change. This follows her earlier decision to revert the division's name back to Xbox and refresh the iconic green logo. Sharma seems focused on unifying teams and prioritizing player feedback, especially around game exclusivity. What do you think of these changes? Will they make a difference for Xbox users?

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