EA’s CEO Andrew Wilson made it clear during a recent earnings call that gamers won’t be facing $80 price tags anytime soon—definitely not before March 2026. As rivals like Nintendo and Xbox test the waters with higher prices for their big titles, EA is sticking to its guns, sticking with a variety of pricing options. Upcoming games like Madden NFL 26 and Battlefield 6 won’t break the bank, ensuring players can still find value, whether through free-to-play models or premium editions. It’s all about keeping things accessible while the industry shifts around them.
Published on: 7/29/2025
View the full content at EA Stays Firm: No $80 Games Until 2026